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Practice Essentials —
Everything you need to start growing.

Build the right marketing foundation from day one—then expand as your practice, goals, and budget grow.

Best for: Startups, growing practices, and dentists ready to build a marketing foundation that scales.
30+ years. Thousands of practices.
One proven growth system.
What's included
  • 25-page custom website
  • Online scheduling integration
  • Initial on-site SEO
  • Local listings management
  • Phone training
  • Real-time analytics dashboard
  • Dedicated call tracking line
  • Dedicated client success manager
INCLUDED AT NO ADDITIONAL COST
  • Reviews & reputation program
  • Competitive analysis & demographic study
  • Annual Business Growth Review
Hear it from a practice owner
Trusted by dental practices nationwide
Taylor DentistryStuderus DentalSkyview Dental & ImplantsProfound OrthodonticsPremier Dental & ImplantsRevive DentistryProgressive PeriodonticsPaul Lee, DDS — Smile MoreSmile House by Dr. LevineSmile Institute MiamiKirchner DentalKutsch DentistryLangan Dental Health & Implant CenterPackard DentalNorth Oaks DentalNorwich Family & Cosmetic DentistryNathan Vick, DDSGoldenOak Center for Advanced DentistryDr. Jonathan Bradshaw Aesthetic DentistryNYNJOS Mid-Manhattan / HobokenTaylor DentistryStuderus DentalSkyview Dental & ImplantsProfound OrthodonticsPremier Dental & ImplantsRevive DentistryProgressive PeriodonticsPaul Lee, DDS — Smile MoreSmile House by Dr. LevineSmile Institute MiamiKirchner DentalKutsch DentistryLangan Dental Health & Implant CenterPackard DentalNorth Oaks DentalNorwich Family & Cosmetic DentistryNathan Vick, DDSGoldenOak Center for Advanced DentistryDr. Jonathan Bradshaw Aesthetic DentistryNYNJOS Mid-Manhattan / Hoboken
GROW AT YOUR OWN PACE

Add-ons when you're ready

Layer in exactly what your practice needs — nothing you don't.

Website

  • New Patient Assistant Chatbot
  • Voice AI call answering
  • Hyperlocal content
  • Ongoing SEO program

Training & Coaching

  • Fee schedule review
  • Treatment acceptance training (on-site or remote)
  • Hygiene/SRP communication & optimization
  • Going-out-of-network dashboard & training

Paid Media

  • Google Ads
  • CTV streaming ads
  • Multi-channel retargeting
  • Direct mail

Photo & Video

  • Half-day photo shoot
  • Full-day photo & video shoot
  • Premium photo & video package

The Proven Pillars of Practice Growth

Everything your practice needs to grow — in one partnership.

AI-Enabled Marketing

  • Attract the right patients, not just more of them
  • Websites, SEO, paid ads, direct mail and more
  • We run marketing, you focus on dentistry

Data Insights & Training

  • Turn more calls and clicks into booked appointments
  • Phone training, scheduling systems, and follow-up
  • Keep no-shows low and case acceptance high

Profitability & Advisory

  • Analyze fees, PPO mix, and treatment acceptance
  • Make smarter, data-driven decisions
  • Boost control, freedom, and profit margins

Four phases to practice mastery.

A clear path from best-kept secret to fully booked, profitable, and free.

Every practice we partner with moves through the same four phases — each one building on the last. You'll always know where you are, what's next, and why it matters for your production, your patients, and your lifestyle.

  • Reflects your quality of care — no longer a best-kept secret
  • The right patients find you and your schedule stays consistently full
  • Fees match your clinical skill; less PPO dependence, more control
  • Bigger cases, higher collections per day, work as much as you want
Phase 1

Foundational Visibility

We rebuild the fundamentals — website, SEO, listings, and reputation — so your practice finally reflects the quality of care you deliver. You stop being the best-kept secret in town.

Phase 2

Intentional Growth

We put the right patients in front of you with paid ads, direct mail, and precision targeting, then convert them with phone training and scheduling systems. Your calendar stays consistently full.

Phase 3

Predictable Profitability

We analyze fees, PPO mix, and treatment acceptance so your margins match your clinical skill. Less insurance dependence, more control, and a business built to scale — not just stay busy.

Phase 4

Practice & Lifestyle Fulfillment

Bigger cases, higher collections per doctor day, and a schedule that fits the life you want. You get to choose how much you work — and know the practice will keep performing either way.

See how dentists grew with Amplify360

30+ years helping dentists grow. Thousands of practices served.

A growth partner who understands the business of dentistry

Most dental marketing focuses on the wrong things. We talk with dentists every day, and while every practice is unique, the same challenges keep showing up.  The good news? They're exactly the problems we help solve.

Get Started

Growth is slow

"I'm busy, but not growing enough to be profitable."

Wrong patient fit

"I want patients who value the work I want to do most."

Too many vendors

"I have too many people doing different things and no clarity."

Marketing is hard

"I want it taken care of by someone I trust so I can focus on dentistry."

Trapped in PPOs

"I am thinking about going out of network but not sure if it makes sense."

No real partners

"I want to work with people who care about the success of my practice."

Frequently Asked

Questions from practice owners

Is this everything my practice will need?+

Practice Essentials is designed to give you the marketing foundation every practice needs: a professional website, local visibility, SEO, reviews, call tracking, analytics, and the systems that make future growth possible. As your practice grows, you can add services like paid advertising, advanced SEO, coaching, or content creation whenever you're ready.

Is this a good fit for a startup?+

Absolutely. Many of our clients begin working with us before they open or during their first year. This package helps establish a professional online presence from day one so you're ready when patients begin searching.

What if I've already been open for a few years?+

Absolutely. Many established practices reach a point where they want to improve their marketing or take a fresh approach. Practice Essentials helps you strengthen the foundation and build from there.

Will this generate lots of new patients immediately?+

Practice Essentials focuses on building visibility and credibility first. While many practices begin seeing improvements quickly, the goal of this package is to create the foundation that supports long-term growth. If your goal is rapid patient acquisition, we'll recommend the right next steps when the time is right.

Can I upgrade later?+

Absolutely. Practice Essentials was intentionally built to grow with your practice. When you're ready, you can add services like Google Ads, training, coaching, patient communication, photo and video, direct mail, and more.

How is Amplify360 different from website or marketing companies?+

Most companies focus on delivering marketing services. We focus on growing dental practices. With more than 30 years of experience working exclusively in dentistry, we know which strategies work for different specialties, markets, and stages of growth, so you can make smarter decisions from the start.

Not sure which package is right?

Book a free 30-minute strategy call. We'll look at where your practice is today and recommend the right starting point — no pitch, no pressure.

  • Honest assessment of your current marketing
  • Clear recommendation on the right-fit package
  • Next steps you can act on regardless of fit

Get Started with Practice Essentials

Fill out the form and our team will contact you shortly.

100% confidential. No obligation.